Bar Bizar

While the project did not reach full implementation due to a shift in the management’s plans and budget constraints, it offered valuable real-world experience in client communication, understanding design briefs, and responding to feedback. Additionally, this project helped me begin to build a professional network and learn practical approaches to managing client expectations.

Though not fully realized, the Bar Bizar project was a meaningful step in building practical skills and developing client relationship management.

Brand Design, Branding, Logo Design

Client:

Bar Bizar

Location:

Paramaribo, SR

Year:

2020

Goal

Key Components

Client Collaboration: I worked closely with Bar Bizar’s management to discuss the brand’s values and vision, translating these into initial design concepts that reflected the bar’s personality.
Design Iterations & Feedback: Throughout the project, I made several design revisions based on client feedback, learning to incorporate their insights while balancing my creative direction with their needs.
Real-World Experience: This project gave me insight into managing a client-based project, from working within budget constraints to adapting as project goals evolved.

Solution

As this was my first experience with a client-based logo and branding project, I faced the challenge of navigating the design process without prior hands-on experience in this area. Lacking a personal framework to guide the project, I relied heavily on the client’s feedback and industry best practices I’d observed in other portfolio examples. Balancing the client’s evolving ideas with professional standards required adaptability and a keen sense of when to lean on established branding techniques.

Result

To overcome this, I committed to staying highly responsive and open in my communication with the client. I carefully analyzed their feedback, breaking down their preferences to gain deeper insights into their brand’s needs. I also took extra time to study similar logo rebranding projects to find effective approaches and build a foundation of best practices. By combining the client’s feedback with these strategies, I was able to develop a series of design iterations that progressively aligned more closely with their vision, while ensuring a polished and cohesive brand identity.